مدير مبيعات وتطوير الأعمال

The Sales & Business Development Lead spearheads revenue generation and strategic commercial development across Government (B2G), Corporate (B2B), Direct-to Consumer (B2C), and third-party platform monetization verticals. The role is responsible for structuring and closing high-value commercial agreements, scaling VIP & hospitality direct sales, and expanding the organization’s event ecosystem through onboarding external organizers. This position combines deal-making, direct revenue ownership, and platform growth strategy to drive sustainable top-line expansion. Key Responsibilities 1. Business to Government (B2G) Initiatives • Lead end-to-end commercial strategy and execution for government-backed activations and mandates. • Develop commercial proposals, commercial masterplans, and pricing models for Ministries, Authorities, and Royal Commissions. • Structure BOQs and multi-year commercial frameworks. • Negotiate scope, pricing, and contractual frameworks aligned with profitability targets. • Coordinate cross-functionally to ensure commercially viable execution. • Build long-term government pipeline strategy and revenue forecasting. 2. Business to Business (B2B) & Platform Commercialization • Identify and close strategic B2B partnerships across ticketing, 3rd party event organizers, hospitality, distribution, venue utilization, and premium experiences. • Structure revenue sharing and commercial distribution agreements. • Lead negotiations with institutional buyers and enterprise clients. • Handle onboarding, commercial structuring, and closure of third-party event organizers utilizing NOFOMO as their primary ticketing engine. • Align legal, finance, and operations teams to ensure seamless onboarding and integration. • Build recurring revenue streams through ecosystem expansion. • Monitor pipeline health, forecast revenue, and track deal performance metrics. 3. Direct-to-Consumer (B2C) & VIP Direct Sales • Lead direct sales efforts for VIP and hospitality products including private boxes, balconies, tables, and premium access packages. • Own full pipeline management from lead generation to closure across high-value buyers. • Develop structured sales frameworks to maximize inventory sell-through and yield optimization. • Manage and mentor a team of promoters and direct sales agents, setting KPIs and monitoring performance. • Implement CRM tracking systems to ensure accurate revenue forecasting and pipeline visibility. • Optimize revenue per attendee through premium packaging and upsell strategies. • Analyze consumer demand trends to inform pricing architecture and product positioning. Strategic & Cross-Functional Responsibilities • Active participation in commercial P&L input across assigned activations. • Active participation in financial models including revenue projections, margin analysis, and break-even assessments. • Present sales strategy and performance reporting to executive leadership. • Establish standardized sales templates and processes. • Build scalable sales structures for future portfolio growth. • Mentor junior team members and drive commercial excellence culture. Key Competencies • Institutional & government deal structuring • Enterprise sales & revenue negotiation • Platform commercialization & partner onboarding • VIP hospitality direct sales leadership • Pipeline management & CRM systems • Financial modeling & revenue forecasting • Cross-functional commercial execution